Krystal Eicher

The Summer Slump Is a Lie: Why August Might Be the Best Time to Rebuild Your Business

Krystal Eicher

Published on: 06/08/2025

Think August is a slow month for business? Think again. Here's why it's actually the best time to reset, refocus, and rebuild your business with intention.

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The Kids Are Home. The Work Continues. Here's How We Make It Work.

Krystal Eicher

Published on: 28/06/2025

Juggling business, kids, and summer travel? Learn how to systemize your strategy, reduce burnout, and build a business that works with your real life—not against it.

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Must Be Nice: The Real Reason We Need to Prioritize Self-Care

Krystal Eicher

Published on: 05/02/2025

“Must be nice” often means “I wish I had time for that.” Discover why stepping out of your comfort zone and prioritizing self-care can transform both you and your business.

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Looking At The Election Through The Eyes Of A Marketer…

Krystal Eicher

Published on: 06/11/2024

Explore how the election results reveal deeper insights into marketing, Maslow's hierarchy, and the importance of perspective. Learn how tactical messaging impacts decisions both in politics and business through the lens of Serendipitous Rebel.

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